- In the fully renovated and iconic Old GSP Square, BYD made its official debut in the Cypriot market during a glamorous event hosted by Alpan Group, a member of the Sfakianakis Group and the official distributor of BYD vehicles in Cyprus.
- BYD introduced itself to the public with the impressive models — SEAL, SEAL U DM-i, and SEALION 7 — alongside ATTO 3.
- Through this initiative, Alpan Group further reinforces its dynamic entry into the automotive sector, aiming to play a pivotal role in Cyprus’s green transition and the expansion of electromobility.
Alpan Group, member of the Sfakianakis Group, has officially launched BYD passenger vehicles in Cyprus. BYD (Build Your Dreams), the world’s leading manufacturer of New Energy Vehicles (NEVs), made its entry on May 28 at the renovated Old GSP Square — marking the venue’s first major public event as a modern, multi-functional place.
Distinguished guests were among the first to experience BYD’s innovative lineup of electric and plug-in hybrid models. The event represented a major milestone for the Cypriot automotive market, as BYD becomes the first brand in Cyprus to offer exclusively electric and plug-in hybrid vehicles — dedicated to delivering innovative, eco-friendly, and accessible mobility solutions.
Globally recognized for its expertise in power battery development and cutting-edge green technologies, BYD is on a mission to “Cool the Earth by 1°C.” Entering the Cypriot market, BYD offers a wide selection of electric and plug-in hybrid vehicles that combine advanced technology, sophisticated design, and exceptional safety features.
The first four BYD models distributed in Cyprus through the Sfakianakis Group’s Alpan Group are: the compact BYD ATTO 3 (C-SUV), and the premium BYD SEAL (D-Sedan), BYD SEAL U DM-i (PHEV), and BYD SEALION 7 (D-SUV). These vehicles incorporate BYD’s cutting-edge technologies, with features including the world’s fastest electric motor in mass production (SEALION 7, 23.000rpm), Cell-to-Body construction for exceptional rigidity and safety (SEAL and SEALION 7) and more than 1,000km of range on a full tank of petrol and a full charge (SEAL U DM-i).
The unveiling was part of a prestigious event that showcased BYD’s remarkable debut — blending state-of-the-art technology with luxury and a captivating atmosphere. Attendees included government ministers, the Ambassador of the People’s Republic of China, mayors, members of parliament, and prominent figures from the business, scientific, cultural, and media communities, all expressing admiration for BYD’s technological innovation and refined design. The evening’s exclusive entertainment and the interactive presence of BYD’s robot elevated the event’s prestige.
The ceremony was hosted by journalist and Master of Ceremony Ms. Evi Fragkaki, who highlighted the sustainability strategies of BYD and Alpan Group. She was followed by Mr. Stavros P. Taki, President and CEO of the Sfakianakis and Alpan Groups, who outlined the strategic vision and long-term goals of the company, ushering in a new era for Alpan Group in Cyprus.
In his speech, Mr. S. Taki emphasized the significance of BYD’s presence in Cyprus and its alignment with the nation’s sustainable mobility goals. BYD’s operational launch includes two state-of-the-art showrooms in Nicosia and Limassol, along with a well-stocked inventory to ensure immediate availability of cars to customers.
Mr. Stavros P. Taki stated: “Today marks a major milestone not only for the Sfakianakis and Alpan Groups but also for Cyprus. Our decision to represent BYD underscores our deep commitment to innovation, sustainability, and environmental responsibility. Our vision includes a robust ecosystem that integrates New Energy Vehicles, charging infrastructure, renewable energy sources, and smart grid solutions. We aspire to help position Cyprus as a model of technological progress and environmental stewardship.”
BYD Executive Vice-President Stella Li said: “Our arrival in Cyprus is another important step as we continue to expand in Europe – a key component of our plan to implement real change in mobility. With our recent announcement of a new European HQ and R&D center in Hungary, we’re totally committed to making our sustainable technologies available to as many European consumers as possible – and that means not only our current line-up of hi-tech EVs, and our clever Seal U DM-i smart hybrid, but also, in the future, innovations like 1000kW Flash Charging and our Super e-Platform. European customers love technology and we’re confident that BYD’s ability to make these exciting features available on models accessible by everyone will have real appeal in Cyprus.”
BYD’s entry into Cyprus signals a bold new chapter in sustainable mobility — defined by innovation, quality, and environmental responsibility.
About Sfakianakis Group
Founded in 1958, Sfakianakis Group is one of the largest business groups in Greece, with a core focus on the Automotive, Industrial and Consumer Retail sectors. With its Headquarters in Athens, Greece, the Group is 100% family owned and employs over 1,700 individuals across 14 countries in Europe. Within the Automotive sector, the Group operates one of the largest automotive retail businesses in the region, the distribution businesses of BYD and Suzuki, a leading long-term car leasing business (Executive Lease), and a rapidly growing Rent-A-Car business as the Master Franchisee of Enterprise-National-Alamo in 14 countries.
About Alpan Group
Founded in 1957, Alpan Group operates in both the wholesale and retail sectors of consumer electronics. The company is the exclusive importer and distributor of Samsung mobile phones, as well as small appliances from Kenwood, DeLonghi, Braun, and Sage throughout Cyprus. Through Electroline, the Group holds a leading position in the Cypriot market with 9 stores of consumer electronics and has a 45% share in the total mobile phones market with Samsung. Additionally, since the end of 2023, the Group, through Executive Lease, has entered the long-term car leasing sector. Since October 2024, Alpan Group has become a 100% subsidiary of Sfakianakis S.A. and is now fully incorporated into the Sfakianakis Group, which is one of the largest commercial groups in Greece, with a significant presence in 14 countries across Southeastern and Central Europe, and a consolidated revenue of €700 million in 2024.
About BYD
BYD is a multinational high-tech company devoted to leveraging technological innovations for a better life. Founded in 1994 as a rechargeable battery maker, BYD now boasts a diverse business scope covering automobiles, rail transit, electronics and new energy, with over 30 industrial parks in China, the United States, Canada, Japan, Brazil, Hungary, and India. From power acquisition and storage to its applications, BYD is dedicated to providing zero-emission energy solutions that reduce global reliance on fossil fuels. Its new energy vehicle footprint now covers 6 continents, over 100 countries and regions, and more than 400 cities. Listed in both Hong Kong and Shenzhen Stock Exchanges, the company is known to be a Fortune Global 500 enterprise that provides innovations in pursuit of a greener world. For more information, please visit www.bydglobal.com.
About BYD Auto
Founded in 2003, BYD Auto is the automotive subsidiary of BYD, a multinational high-tech company devoted to leveraging technological innovations for a better life. Aiming to accelerate the green transition of the global transportation sector, BYD Auto focuses on developing pure electric and plug-in hybrid vehicles. The company has mastered the core technologies of the entire industrial chain of new energy vehicles, such as batteries, electric motors, electronic controllers, and automotive semiconductors. It has witnessed in recent years significant technological advancements, including the Blade Battery, the DM-i and DM-p hybrid technology, the e-Platform 3.0, the CTB and iTAC technologies, the DiSus Intelligent Body Control System, the XUANJI Architecture, and the Super e-Platform. The company is the world’s first carmaker to have stopped the production of fossil-fueled vehicles on the EV shift and has remained top of new energy passenger vehicle sales in China for 12 years in a row.
About BYD Europe
BYD Europe, with its Headquarters in the Netherlands, is the first international branch of the BYD Group. Its core commitment is to develop the global BYD Auto brand, offering safe and efficient sustainable solutions through new energy vehicles, powered by world-leading technological innovations. For more information, please visit www.byd.com.
Also read: BYD cars arrive in Cyprus – When do they hit the market?
